@book{Kowal:2016,
author
=
"J.Kowal and M.Wawrzak-Chodaczek and A.Kuzio",
title
=
"Social communication in the real and virtual world, Vol. 3 Communication aspects of marketing, management and tourism, ISBN: 9783659886218",
publisher
=
"LAP LAMBERT Academic Publishing",
address
=
"Saarbrücken",
pages
=
"212",
year
=
"2016",
}